Welcome Nacho Gayán

We are very happy to welcome Nacho Gayán, a globally recognized director based in Barcelona. Easily one of Spain’s most prominent commercial talents, his impressive client roster includes clients such as Guinness, Nike, Coca-Cola, and San Miguel.

Nacho’s ability to elicit evocative and sincere performances shines through in his commercial work, as does his ability to craft arresting visuals. His rich visual universe is animated by sweeping landscapes and a curated sense of place, whether it's a majestic desert in Africa (Sky for Guinness) or an industrial English train station (Ukulele for Match.com). No matter the subject, format, product, or mood, Nacho is able to find humanity in every frame.

Solab is delighted to welcome such a great talent to our roster!