Zendaya stars in Bvlgari’s latest Serpenti campaign directed by Cara Stricker
Celebrating 75 years of the iconic Serpenti collection, Bvlgari unveils its newest global campaign, featuring Emmy Award-winning actor Zendaya and directed by filmmaker and artist Cara Stricker.
Shot in Rome over three days, the 30-second film elegantly showcases Zendaya embodying the essence of the Serpenti woman — a symbol of eternal rebirth and transformation. Stricker's direction captures a mesmerizing interplay of calm and tempestuous elements, with Zendaya navigating a world of shifting tones and lighting. Her natural beauty is accentuated by Serpenti jewellery — a necklace, ring, and bracelet — that echoes the sinuous grace of its namesake serpent.
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