Winning is Everything: Romain Chassaing’s Winamax film redefines the game

Romain Chassaing's latest film for Winamax, offers a striking and cinematic take on the world of gambling, where the pursuit of victory becomes the driving force in a thrilling narrative.

Directed by Romain Chassaing, the film introduces a surreal world where, in a twilight city populated by man-cats, a vibrant red ball of yarn disrupts the stillness, sparking an intense, chaotic chase. This race, fueled by an instinctual need to win, builds into a wave of competitors growing in number and desperation. The film's climactic moment encapsulates Winamax’s message: “The most important thing is to win.”

This spectacular piece, rich with cinematic influences (ranging from Asian action films to US blockbusters), captures the raw, visceral energy of competition, with a visual style sculpted by DOP Matias Boucard.

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